Horizons Helping Abercrombie & Fitch Cut Down on Losses

LOSS PREVENTION, Abercrombie & Fitch, video, training, worldwide

As Abercrombie & Fitch expands into international markets, Horizons provides new Loss Prevention videos unique to those markets.

New employees at Abercrombie & Fitch stores from Dublin to Düssedorf and from Hamburg to Hong Kong learn early on how to spot and help minimize loss – whether it comes in the form of a would-be shoplifter or an unethical associate. At each store, the new employees watch a comprehensive video that teaches them how to respond when they see any manner of theft taking place.

As Abercrombie & Fitch grows from a national apparel retailer to an international one, Horizons is helping the effort by re-creating the company’s Loss Prevention video from its original English version into a growing number of foreign-language videos.

To date, Horizons has produced the A&F and Hollister division videos in Italian, Japanese, German, Spanish and French. We’re currently working on new versions in Chinese, Dutch and Polish – and will soon be creating a German version of the Gilly Hicks division’s Loss Prevention video.

Each new version of the video includes not only a brand new voice track including narration, sound bites and customer/associate dramatizations. It also features brand new text graphics in each of the designated languages.

 


Horizons Companies is a full-service digital media production firm specializing in HD video, motion graphics, music/audio, and web/interactive. For more information call 614.481.7200 or write us at info@horizonscompanies.com 
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