Horizons Companies teamed up with Peebles Creative Group to create this spot for COSI, Columbus’ Center of Science and Industry. The museum exhibit was based upon the theme of international espionage, a genre that has inspired hundreds of spine-tingling movies and TV episodes throughout the years. With that in mind, we employed a tense, dramatic musical score and electronic sound effects, along with an urgent, hushed, undercover agent voiceover to create a mood of pulse-pounding danger tinged with a whiff of excitement. The photographic darkroom color scheme for the 2-D animation evoked memories of the Cold War spy game of the 1960’s and 70’s. Bottom line: if the spot’s viewers wanted to feel like James Bond, The Man From U.N.C.L.E. or Mission: Impossible’s Jim Phelps or Ethan Hunt…they’d better get down to COSI to check out the Top Secret exhibit…before it’s too late.
